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Can you boost brain power with exercise? Several relevant studies were reported on at the annual Meeting Of The Society Of Psychophysiological Research in Montreal recently. The findings showed both immediate benefits from exercise, as well as long-term effects. Exercise seems to help your brain work more efficiently and actually make you smarter. In one study, the thinking ability of subjects was tested. After the tests, they ran on a treadmill for thirty minutes. Then, when their hearts returned to normal resting levels they took the follow-up tests. For all tests the subjects were connected to an elctroencephalogram (EEG), in order to track their brainwaves. The first thing researchers... |
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Brainstorming |
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Brainstorming is a much used, and much abused process. "Let's have a brainstorming session" someone says, and before there are 4-5 ideas out on the table everyone is arguing about the merits of each, evaluating and judging every comment made. It drives us mad, and it should drive you mad too. That's because there are fundamentally two different types of thinking: The first is 'divergent', creative, imaginative, playful, fun and great for generating ideas. The second is 'convergent' analytical, judgmental and a terrible basis for generating ideas (but good, of course, for evaluating ideas). The point is that you can't do both at them same time. Brainstorming is about 'divergent'... |
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Brainstorming: Getting New Ideas for Your Business |
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The human brain is the most amazing highly complex computing machine people have. It is the one responsible for everything that happens to your body. However, no matter how much a person thinks or how much you use your body, most people only uses less than 10% of the their brain capacity. In businesses, thinking of new business ideas is critical to remain competitive in the world of businesses. As a manager or as the owner of a company, you would want your staff to think of new business ideas every now and then in order to keep up with competition. If you are in the beverage business, you will want new ideas and new flavors to get more customers. This is why brainstorming is one of the... |
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Creative Strategies for Brainstorming for Business Success
Author:
Bea Fields
We experience creativity every time a fresh idea pops into our minds. We recognize creative imagination in everything from a pastel painting to a business plan. By trying these ten tips, you will discover some amazing creative abilities that may surprise you.
1. Substitute someone else's perspective for yours. How would a teacher, lawyer, actor, artist, explorer, journalist, psychologist, engineer, homemaker, child, or accountant approach your idea or subject? Don't know? Ask them!
2. Look at your idea through the eyes of a critic. For each idea, make a list of all criticisms that may arise. Try to develop as many solutions as possible for overcoming obstacles or repairing weaknesses in your idea.
3. Connect your idea to other worlds or fields. Look at the worlds of Politics, Art, Science & Medicine, Hollywood, The Ice Age, Astronomy, Astrology, Ballet, Animation, The Army, Asia, Teaching, Music, Europe, and the like. Can you make an analogy, and what ideas can you draw upon from these fields and worlds?
4. Magnify your idea. What can you do to enlarge, expedite, extend, strengthen, exaggerate, dramatize, or improve your idea?
5. Simplify your idea. Can you condense, trim down, compact, minimize, or narrow your idea?
6. Change your idea. Modify the name, color, sound, shape, form, function, smell, taste, and properties of your idea.
7. Make your idea meet the needs and wants of the masses. Does your idea meet the basic needs and wants of more comfort, money, food, shelter, time, space, convenience, attractiveness, health, and beauty? If not, alter your idea to meet one if not all of these needs and wants.
8. Add more value. What will add more value? Add extra features, durability, safety, thickness, accuracy, guarantees, uses, and freebies.
9. Examine what others have done. Emulate professionals and experts who have had great success with a similar idea or product. Are you facing a problem that has already been solved? Use the past as a tool for experimentation and learning.
10. Flip a coin. When you cannot make a decision, flip a coin. Once the coin falls, use your intuition and gut to make a decision. If you feel comfortable with the result, go with it. If you feel uncomfortable with the coin toss, make the opposite decision.
About the Author This article was written and submitted by Bea Fields. Bea is a Business Coach, Consultant, Trainer, and Public Speaker. Her area of expertise is that of Environmental Design and Leadership Development for Executives, Managers, Small Business Owners, and Political Leaders. She may be contacted at bea@nonmanipulativeseduction.com or visited on the web at www.nonmanipulativeseduction.com
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I'm a Businessperson, I Don't Need To Be Creative - Or Do I? |
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You may think you don't need to be creative. But creativity can help you do a better job of what you do. Just look at the military. Who would think that stand-up-straight-and-stick-the-gut-in military needed to be creative? All they do is follow orders - or so we think. But the US military was one of the first modern organizations to realize that innovation could help them. They organized an elite team to investigate innovative giants as well as all creative problem solving methods and techniques. They then applied these creativity techniques to "NATO military, intelligence and political problems," getting inventive solutions to new as well as old dilemmas. You may not think you need to do a better job of what you do. I can hear you thinking, "I'm sitting pretty - I don't need to change. And besides, creativity is okay for strategy types like the military, or marketing people or - anyone but me." Right now you may be secure in your job. But will you be two years from now? What if your job changes, or your market disappears? Change is happening at faster than lightening speed now. Will you have the resiliance to meet those challenges? Will your mind be flexible enough to tear the lid off that proverbial box and come up with new solutions to new problems? Being innovative can be a smart move. Doing a better job of what you do makes you look better to your supervisors. And it also makes you feel more fulfilled and satisfied. Those are two very good reasons for cultivating creativity in your job. But what exactly is creativity? According to Michael Michalko, one of the world's leading experts in the field, creative people are those who come up with more ideas in a shorter space of time. They had more good ideas. But they also had more BAD ideas. The key is... |
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